It's important to take good care of your vehicles engine and Prolong has introduced its new 5W-30 motor oil with advanced anti-friction technology and can help increase fuel efficency! Prolong Super Lubricants' engine, fuel and transmission additives are becoming the products of choice for knowledgeable auto enthusiasts, and their new premium 5W-30 engine oil is now available featuring the same high-quality, leading-edge Prolong technology.

Formulated with a blend of premium synthetic base oils and additives, Prolong's 5W-30 Motor Oil is formulated with Prolong's advanced Anti-Friction Metal Treatment technology which bonds to metal surfaces and creates a protective layer that reduces friction, provides excellent wear protection and increases fuel efficiency.

"Listening to their customers, Prolong developed this to meet this to meet the demands and exceed consumer expectations," said Jon Apogée, general manager, Domestic Sales, Marketing and Motorsports, Prolong Super Lubricants.

Prolong's 5W-30 oil for automotive use is available in one-quart and one-gallon bottles, five-gallon pails and 55-gallon drums. Prolong products can be found at many retail locations, and can also be purchased online at

If you want to learn more about Prolong, visit their website or call 800.540.LUBE (5823). You can also find Prolong on Facebook ( and follow on Twitter ( for additional specials, product and race information.

Additional info about Prolong Super Lubricants
Prolong Super Lubricants, a brand of GoldenWest Lubricants, Inc., produces a wide range of chemicals and car care products, including engine, fuel and transmission additives; motor oils; chassis and wheel lubricants; vinyl and leather protectants. Its Anti-Friction Metal Treatment(tm) (AFMT) advanced technology treats and modifies the surface of metal at the molecular level to reduce metal wear, heat and friction. For more information, contact Prolong at 1937 Mount Vernon Ave., Pomona, Calif., 91768; phone: 800.540.LUBE (5823); fax: 800.966.LUBE (5823).