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History of the Civilian Jeep® part 2

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Jeep Wrangler (YJ)

In 1983, the growing market for compact four-wheel-drive vehicles still sought the utilitarian virtues of the Jeep CJ series, but consumers also were seeking more of the “creature comforts” found in passenger cars. AMC responded to this demand by discontinuing the CJ series and introducing the 1987 Jeep Wrangler (YJ).

1987 Jeep Wrangler

Although the Wrangler shared the familiar open-body profile of the CJ-7, it contained few common parts with its famous predecessor. Mechanically, the Wrangler had more in common with the Cherokee than the CJ-7. The Wrangler YJ had square headlights, which was a first (and last) for this type of Jeep. The YJ model exceeded 630,000 units.
On August 5, 1987, about a year after the introduction of the Wrangler, American Motors Corporation was sold to the Chrysler Corporation and the popular Jeep brand became a part of Chrysler’s Jeep/Eagle Division.

Jeep Wrangler (TJ)

The 1997 Jeep Wrangler (TJ) looked very similar to the CJ-7.  Indeed its ‘retro’ look was quite deliberate, but very different from a mechanical standpoint. Nearly 80 percent of the vehicle parts were newly designed. The TJ used a four-link coil suspension, similar to the Jeep Grand Cherokee, and featured a new interior, including driver and passenger air bags.

 

1997 Jeep Wrangler Sport
The Jeep Wrangler (TJ) retained several classic Jeep features such as round headlights, a fold-down windshield (first seen in 1940) and removable doors, as well as a choice of a soft top or removable hard top. A factory-fitted sport bar was also standard.

 


Jeep Wrangler Rubicon  

2003 Jeep Wrangler Rubicon
Enter the then-best-equipped Jeep ever – the 2003 Jeep Wrangler Rubicon. This vehicle earned the right to be called by the legendary trail name, as it was equipped with push-button-actuated locking front and rear Dana 44 axles, a 4:1 low-range transfer case, 32-inch tires and many more options not available on any production Jeep before it.

 

Jeep Wrangler Unlimited

2004 Jeep Wrangler Unlimited
In 2004, the Jeep Wrangler Unlimited was introduced — a longer-wheelbase Wrangler, featuring 13 inches more cargo room and 2 inches of additional second-row leg room. While maintaining the unmatched open-air fun and 4x4 capability of the original Jeep Wrangler, the Unlimited model offered more refined on-road comfort, as well as even more versatility.

 

 

Jeep Wrangler Unlimited Rubicon

2005 Jeep Wrangler Unlimited Rubicon
With the 2005 Jeep Wrangler Unlimited Rubicon, Jeep married its ultimate off-road rig — the Jeep Wrangler Rubicon — to the new, roomier, versatile Jeep Wrangler Unlimited. The Jeep Wrangler Unlimited Rubicon featured locking front and rear differentials, front and rear Dana model 44 axles, four-wheel disc brakes and a 4:1 low-range transfer case.

 

Since Willys obtained the first United States Trademark Registration for the Jeep name in 1950, ownership of the Jeep trademark, which is now registered internationally, has passed from Willys-Overland to Kaiser to American Motors Corporation and then to Chrysler Corporation. Today the Jeep trademark belongs to DaimlerChrysler.
Jeep four-wheel-drive vehicles are built and sold at the rate of more than 600,000 vehicles each year.  Chrysler Group manufactures Jeep vehicles in the U.S., Austria, China, Malaysia, Thailand, Indonesia, Venezuela, Argentina and Egypt.

Source: DaimlerChrysler Corporation www.jeep.com

1956 Jeep CJ-6 photo courtesy of Craig Evins


Text©DaimlerChrysler Corporation Additional photos & ads from the Web
1945 CJ2A ad1946 Willys ad1955 wagon ad1955 jeep ad1953 CJ3B ad

Jeep® Legends, Jeep® Heritage, 60+ Years

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Cross Trails Ent. and C4x4.com are in no way affiliated with DaimlerChrysler and no such association is implied. Jeep®, its model nameplates, and its corporate logos and emblems are registered trademarks of DaimlerChrysler.

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